The Role of AI in Marketing: Enhancing Processes, Not Replacing Human Creativity and Strategic Minds
Will marketing be replaced by AI? It's all about finding the right balance between AI, humans and traditional marketing methods.
The Importance of a Logo for your Business
« It’s just a logo, nothing important »… if you have ever said that, let me tell you that you couldn’t be further from the truth. A logo...
Working with a marketing agency: why and how?
As a business, it can be difficult to know whether it is a good idea to start working with a marketing agency. It can appear expensive...
Artificial Intelligence Is Crucial for Your Business. Here are 4 reasons why:
Artificial intelligence (AI), what is it? The technology used by many industries is raging at the moment and has been for several years....
Are you Aware of your Brands E-Reputation?
When you think of a reputation, it can take you back to high-school. The endless pursuit of trying to please everyone by looking, acting,...
Video Marketing: a strategic tool to attract new customers
In the ever-changing world we live in, it is critical to find new ways to make your products or services stand out, especially in a crowd...
Email Marketing Basics
If you’re looking to get started in email marketing, or are currently communicating with your customers via email and want to make sure...
5 Tips To Help Your Business Stand Out During the Holidays
Every business needs to be aware that during the holidays, consumers are overwhelmed with the amount of messages that are thrown their...
As a customer, all I want to know is "what can it do for me?"
Marketing any product or service has become so easy in the current day and age with the help of numerous platforms Print, TV,...
3 digital marketing activities that generate leads
You probably already know that nowadays, content marketing is the key to an effective marketing strategy. Indeed, accurate and...